Why Peacock is making a huge bet on YouTube
Summary
Streaming service Peacock is shifting its distribution strategy by increasing its reliance on YouTube. Leadership at NBCUniversal recently discussed these structural changes and the reasoning behind the platform pivot during a media interview.
Today, I’m talking with Matt Strauss, who is now chairman of the NBCUniversal Media Group. This is Matt’s second time joining me on the show, and there’s been a whole lot of organizational and structural change at NBCU since the last time he and I spoke just two years ago — pure Decoder bait. First, about a month after Matt…
Source: Read the full story at The Verge
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