Technology

Does opting out of TV tracking work?

Summary

Modern televisions utilize automatic content recognition to collect detailed viewing habits from users. Recent findings indicate that attempting to disable these tracking features does not consistently prevent the collection of personal data.

TVs use automatic content recognition to gather viewing information about us, and opting out doesn’t always stop it. | Photo: John Higgins / The Verge The fact our TVs are gathering our information isn't new, but what and how they're tracking - and if we can stop it - is hard to figure out. Researchers at Northeastern University monitored 12…

Source: Read the full story at The Verge

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